Overview
Revolut's marketing canvas operates in a high-contrast two-mode system: a
**near-black storytelling canvas** (`{colors.canvas-dark}` — `#000000`)
that hosts hero bands, product mockups, and the planning section, alternating
with **white catalogue bands** (`{colors.canvas-light}` — `#ffffff`) that
host comparison tables, FAQ rows, and download tiles. The two modes switch
in full-bleed bands rather than soft transitions; sections slam against each
other to create the magazine-spread rhythm the brand is known for.
The display typography is **Aeonik Pro at weight 500**, used at sizes from
20px to 136px. The flagship hero ("Banking & Beyond", "Join the 70+ million
using Revolut") sits at 80–136px with `lineHeight: 1.0` and tight negative
letter-spacing. Body type is **Inter** at weight 400 — open-source,
no-nonsense, paired with positive tracking (`0.24px`) on UI labels for
slightly more mechanical precision.
The brand accent is `{colors.primary}` (`#494fdf`) — a saturated cobalt
violet — but it appears scarcely on marketing surfaces. The actual primary
CTA on the hero is the **white pill on black** ("Choose your subscription"),
and the cobalt violet is reserved for featured plan cards, secondary CTAs in
white sections, and the brand glyph itself. A wide secondary palette of deep
teal, light-blue, deep-pink, light-green, warning orange, and yellow appears
inside product mockups and feature illustrations — never as button surfaces.
**Key Characteristics:**
- Two-mode canvas system — `{colors.canvas-dark}` (true black) for storytelling, `{colors.canvas-light}` (white) for browsing — switched in full-bleed bands.
- Display typography is **Aeonik Pro 500** at sizes 20–136px with tight `lineHeight: 1.0` and large negative letter-spacing on display sizes.
- The actual primary CTA is `{component.button-primary}` — a **white pill with black text**, sitting on the dark canvas as the brightest pixel. Cobalt-violet `{colors.primary}` is reserved for featured plan cards and secondary CTAs.
- Eight saturated accent colours live inside product mockups and illustrations only, never as button surfaces — teal, light-blue, deep-pink, light-green, warning orange, yellow, brown, danger red.
- All buttons are pill-shaped (`{rounded.full}`); content cards use `{rounded.lg}` (20px); inputs and small chips use `{rounded.md}` (12px).
- Photography is product-led — phone mockups, card mockups, terminal mockups — shown full-bleed inside dark sections with no caption overlay.
Colors
Brand & Accent
- **Cobalt Violet** (`{colors.primary}` — `#494fdf`): the brand accent. Reserved for featured plan cards (`{component.plan-card-featured}`), the brand wordmark icon, and secondary CTAs in white-canvas regions.
- **Cobalt Bright** (`{colors.primary-bright}` — `#4f55f1`): a one-step-up bright variant used in inline link colour and accent-photo headers.
- **Cobalt Deep** (`{colors.primary-deep}` — `#3a40c4`): the active/pressed state of cobalt elements.
- **On-Primary** (`{colors.on-primary}` — `#ffffff`): label colour on top of `{colors.primary}` surfaces.
Surface
- **Canvas Light** (`{colors.canvas-light}` — `#ffffff`): the white catalogue mode for FAQ, download tiles, comparison tables.
- **Canvas Dark** (`{colors.canvas-dark}` — `#000000`): the storytelling canvas — true black, never near-black.
- **Surface Soft** (`{colors.surface-soft}` — `#f4f4f4`): a subtle off-white used on download tiles, soft buttons, and inset card groups inside white bands.
- **Surface Card** (`{colors.surface-card}` — `#ffffff`): pure white card surface, used for feature cards in white-canvas regions.
- **Surface Deep** (`{colors.surface-deep}` — `#0a0a0a`): a one-step-up dark surface for inset cards inside black-canvas regions.
- **Surface Elevated** (`{colors.surface-elevated}` — `#16181a`): the planning-section card background — slightly luminous, lifts plan cards off the black canvas.
- **Hairline Light** (`{colors.hairline-light}` — `#e2e2e7`): 1px dividers inside white bands.
- **Hairline Dark** (`{colors.hairline-dark}` — `rgba(255,255,255,0.12)`): the corresponding low-contrast divider in dark regions.
- **Hairline Strong** (`{colors.hairline-strong}` — `#191c1f`): structural full-strength dividers and the outline of light cards.
Text
- **Ink** (`{colors.ink}` — `#191c1f`): primary text colour. Notably warmer than pure black, paired with the white canvas for body legibility.
- **Body** (`{colors.body}` — `#1f2226`): long-form body where `{colors.ink}` would feel slightly too sharp.
- **Charcoal** (`{colors.charcoal}` — `#3a3d40`): captions, secondary nav.
- **Mute** (`{colors.mute}` — `#505a63`): supporting text.
- **Ash** (`{colors.ash}` — `#5c5e60`): tertiary text, footer copy.
- **Stone** (`{colors.stone}` — `#8d969e`): metadata, subtle captions.
- **Faint** (`{colors.faint}` — `#c9c9cd`): disabled foreground, hairline replacements.
- **On-Dark** (`{colors.on-dark}` — `#ffffff`): primary text on `{colors.canvas-dark}`.
- **On-Dark Mute** (`{colors.on-dark-mute}` — `rgba(255,255,255,0.72)`): secondary text in dark regions.
Semantic
- **Accent Teal** (`{colors.accent-teal}` — `#00a87e`): used in product mockup illustrations.
- **Accent Light Blue** (`{colors.accent-light-blue}` — `#007bc2`): inline link colour in dark photo headers.
- **Accent Blue Link** (`{colors.accent-blue-link}` — `#376cd5`): default inline link colour on white surfaces.
- **Accent Light Green** (`{colors.accent-light-green}` — `#428619`): success / positive product callouts.
- **Accent Green Text** (`{colors.accent-green-text}` — `#006400`): inline success text.
- **Accent Yellow** (`{colors.accent-yellow}` — `#b09000`): caution / pending state in product mockups.
- **Accent Warning** (`{colors.accent-warning}` — `#ec7e00`): full-saturation orange used in warning illustrations.
- **Accent Pink** (`{colors.accent-pink}` — `#e61e49`): deep pink — used inside product photography and category iconography.
- **Accent Danger** (`{colors.accent-danger}` — `#e23b4a`): destructive / error state.
- **Accent Deep Red** (`{colors.accent-deep-red}` — `#8b0000`): inline error text.
- **Accent Brown** (`{colors.accent-brown}` — `#936d62`): a single warm-neutral used in metals tier card chrome.
- **Link** (`{colors.link}` — `#376cd5`): default inline link colour. Same as `{colors.accent-blue-link}`.
Typography
Font Family
Revolut ships a two-family stack:
- **Aeonik Pro** — proprietary humanist sans-serif used for all display sizes (20px+) at weight 500. Carries the brand's editorial confidence; tightens dramatically with negative letter-spacing at large sizes.
- **Inter** — open-source workhorse for body, button labels, captions, and metadata. Always at weight 400 or 600, with positive tracking (`0.16–0.24px`) on UI labels.
When Aeonik Pro cannot be licensed, **Inter Display**, **General Sans**, or **Söhne** are credible substitutes — all share the warm geometric character. Apply -1% letter-spacing on display sizes to match the original tightness.
Hierarchy
| Token | Size | Weight | Line Height | Letter Spacing | Use |
|---|---|---|---|---|---|
| `{typography.display-xxl}` | 136px | 500 | 1.0 | -2.72px | The flagship hero ("Banking & Beyond"). One per page. |
| `{typography.display-xl}` | 80px | 500 | 1.0 | -0.8px | Section openers ("Join the 70+ million using Revolut"). |
| `{typography.display-lg}` | 48px | 500 | 1.21 | -0.48px | Sub-section titles. |
| `{typography.display-md}` | 40px | 500 | 1.2 | -0.4px | Feature card titles. |
| `{typography.heading-lg}` | 32px | 500 | 1.19 | -0.32px | Plan card titles. |
| `{typography.heading-md}` | 24px | 500 | 1.33 | 0 | Section sub-titles. |
| `{typography.heading-sm}` | 20px | 500 | 1.4 | 0 | List headers, prominent labels. |
| `{typography.body-lg}` | 18px | 400 | 1.56 | -0.09px | Marketing prose. |
| `{typography.body-md}` | 16px | 400 | 1.5 | 0.24px | Default body. |
| `{typography.body-md-bold}` | 16px | 600 | 1.5 | 0.16px | Emphatic body. |
| `{typography.body-sm}` | 14px | 400 | 1.43 | 0 | Captions, metadata. |
| `{typography.button-lg}` | 20px | 500 | 1.4 | 0 | Hero CTAs (Aeonik Pro). |
| `{typography.button-md}` | 16px | 600 | 1.5 | 0.24px | Default button label. |
| `{typography.button-sm}` | 14px | 600 | 1.43 | 0 | Pill chips, sub-nav. |
| `{typography.caption}` | 13px | 400 | 1.4 | 0 | Footer disclosure, regulatory text. |
| `{typography.link-emph}` | 16px | 700 | 1.5 | 0.24px | Emphatic inline link in dark mode. |
Principles
- Display sizes always run at weight 500 with `lineHeight: 1.0` (or 1.19–1.21 below 48px). The negative letter-spacing scales with size — bigger types tighten more.
- Body Inter sits at weight 400 with positive tracking (`0.24px`) — the small spacing nudge makes UI labels feel slightly mechanical, fitting fintech precision.
- Hero CTAs use the Aeonik Pro `{typography.button-lg}` variant; everything below the hero uses the Inter `{typography.button-md}`.
- Inline links inside dark photo regions step up to weight 700 (`{typography.link-emph}`) so they hold contrast against the canvas without using the cobalt accent.
Note on Font Substitutes
When Aeonik Pro is unavailable, clamp display `lineHeight` to 1.0 explicitly and apply -1% letter-spacing on display sizes. Inter Display, General Sans, or Söhne will read closest to the original. Inter is open-source and should be used directly.
Layout
Spacing System
- **Base unit**: 4px, with the working scale on multiples of 4 / 8 / 16.
- **Tokens**: `{spacing.xxs}` 4px · `{spacing.xs}` 6px · `{spacing.sm}` 8px · `{spacing.md}` 14px · `{spacing.lg}` 16px · `{spacing.xl}` 24px · `{spacing.xxl}` 32px · `{spacing.xxxl}` 48px · `{spacing.block}` 80px · `{spacing.section}` 88px · `{spacing.band}` 120px.
- Section padding: `{spacing.section}` (88px) vertical between bands; `{spacing.band}` (120px) on the hero band and the closing planning section.
- Card internal padding: `{spacing.xxl}` (32px) on `{component.feature-card-light}`, `{component.plan-card}`, `{component.feature-card-dark}`.
Grid & Container
- **Max content width** ≈ 1200px on body sections; hero bands run full-bleed.
- **Plan grid**: 4-up plan cards on the home page, stacking 2-up at tablet and 1-up at small mobile.
- **Feature grid**: 3-up at desktop, 2-up at tablet, 1-up at mobile.
- **Product mockup bands**: a single full-width hero photo of a phone or card mockup, no surrounding chrome — the asset itself is the section.
Whitespace Philosophy
- Whitespace is generous and editorial — sections breathe at 88–120px so display headlines have room to register at 80–136px without feeling cramped.
- Inside cards, padding stays at 32px so feature copy and plan tiers have a consistent rhythm.
- Hairline `{colors.hairline-light}` dividers replace shadow on white surfaces; `{colors.hairline-dark}` carries the corresponding role in dark regions.
Elevation & Depth
| Level | Treatment | Use |
|---|---|---|
| 0 — flat | No shadow, no border | Default canvas bands (light or dark), full-bleed hero. |
| 1 — surface card | `{colors.surface-card}` (white) on `{colors.surface-soft}` band | Feature cards inside light bands. |
| 2 — surface elevated dark | `{colors.surface-elevated}` (`#16181a`) on `{colors.canvas-dark}` | Plan cards inside the planning section. |
| 3 — featured surface | `{colors.primary}` on `{colors.canvas-dark}` | Featured plan card (cobalt violet inversion). |
| 4 — product mockup | Full-bleed photo asset | Hero phone / card / terminal mockup bands. |
The system has **no traditional drop-shadow language**. Surfaces register depth via colour-blocking (light → dark band switches) and surface-luminance shifts (`{colors.canvas-dark}` → `{colors.surface-elevated}`). Photography mockups carry their own depth from the asset itself.
Decorative Depth
- **Product mockup hero bands** — the home page features a phone mockup full-bleed against `{colors.canvas-dark}`, with the device's own glow providing the only atmospheric depth. No additional gradients, no shadows.
- **Featured plan card** — the cobalt-violet `{component.plan-card-featured}` sits inside the otherwise dark planning grid as a single saturated colour block, marking the recommended tier visually.
- **Card metals tier** — the brand uses `{colors.accent-brown}` and a deep gradient on metals card mockups to signal premium without resorting to gold-on-black metallic effects.
Shapes
Border Radius Scale
| Token | Value | Use |
|---|---|---|
| `{rounded.none}` | 0px | Hero bands, full-bleed sections, footer. |
| `{rounded.sm}` | 8px | Inline tags, small chips. |
| `{rounded.md}` | 12px | Form inputs, download tiles. |
| `{rounded.lg}` | 20px | Feature cards, plan cards. |
| `{rounded.xl}` | 28px | Product mockup containers. |
| `{rounded.full}` | 9999px | Buttons, pills, badges, tabs. |
Photography Geometry
- Phone mockups: 9:19.5 (vertical) with `{rounded.xl}` corners on the device chrome.
- Card mockups: 1.586:1 (credit-card aspect) with `{rounded.lg}` corners.
- Terminal/POS mockups: 4:3 with `{rounded.xl}` corners and substantial padding around the device.
- Lifestyle photography (rare): 16:9 with `{rounded.lg}` corners.
Components
Buttons
**`button-primary`** — white CTA on dark
- Background `{colors.canvas-light}`, label `{colors.canvas-dark}`, type `{typography.button-md}`, padding `14px 28px`, `rounded: {rounded.full}`, height 48px.
- The brand's primary CTA, used on every dark hero band ("Choose your subscription", "Get started").
- Pressed state lives in `button-primary-pressed` (background `{colors.faint}`).
**`button-dark`** — dark CTA on light
- Background `{colors.canvas-dark}`, label `{colors.on-dark}`, type `{typography.button-md}`, `rounded: {rounded.full}`.
- The reverse-canvas equivalent of `{component.button-primary}` — used inside white catalogue bands.
**`button-soft`** — soft surface CTA
- Background `{colors.surface-soft}`, label `{colors.ink}`, type `{typography.button-md}`, `rounded: {rounded.full}`.
- Tertiary action in white-canvas regions ("Learn more", "View FAQs").
**`button-outline-light`** — outlined CTA on light
- Background `{colors.canvas-light}`, label `{colors.ink}`, 1px solid `{colors.hairline-strong}`, type `{typography.button-md}`, `rounded: {rounded.full}`.
- Secondary action when paired with `{component.button-dark}`.
**`button-outline-dark`** — outlined CTA on dark
- Background `{colors.canvas-dark}`, label `{colors.on-dark}`, 1px solid `{colors.on-dark}`, type `{typography.button-md}`, `rounded: {rounded.full}`, padding `13px 27px`, height 48px.
- Dark-canvas counterpart of `{component.button-outline-light}`; used inside dark hero bands as a tertiary action when paired with `{component.button-primary}`.
**`button-pill-sm`** — small pill chip
- Background `{colors.surface-soft}`, label `{colors.ink}`, type `{typography.button-sm}`, `rounded: {rounded.full}`, padding `8px 16px`, height 36px.
- Sub-nav chips, filter pills.
Cards & Containers
**`hero-band-dark`** — full-bleed dark hero
- Background `{colors.canvas-dark}`, text `{colors.on-dark}`, type `{typography.display-xxl}` for the title, padding `{spacing.section}` (88px) vertical, `rounded: {rounded.none}`.
- Used only on the home page hero band.
**`hero-band-photo`** — photo-led hero
- Background `{colors.canvas-dark}` with full-bleed product photography, text `{colors.on-dark}`, type `{typography.display-xl}`, `rounded: {rounded.none}`.
- Used on product pages — phone or card mockup as the full-band canvas.
**`feature-card-light`** — feature card on white
- Background `{colors.surface-card}`, text `{colors.ink}`, 1px solid `{colors.hairline-light}`, type `{typography.body-md}`, `rounded: {rounded.lg}`, padding `{spacing.xxl}` (32px).
- Used in white catalogue bands for feature comparisons.
**`feature-card-dark`** — feature card on dark
- Background `{colors.surface-elevated}`, text `{colors.on-dark}`, type `{typography.body-md}`, `rounded: {rounded.lg}`, padding `{spacing.xxl}`.
- Used inside dark storytelling sections.
**`plan-card`** — subscription plan card
- Background `{colors.surface-elevated}`, text `{colors.on-dark}`, type `{typography.body-md}`, `rounded: {rounded.lg}`, padding `{spacing.xxl}` (32px).
- Plan name in `{typography.heading-lg}` ("Standard", "Plus", "Premium", "Metal", "Ultra").
**`plan-card-featured`** — featured plan card
- Background `{colors.primary}`, text `{colors.on-primary}`, type `{typography.body-md}`, `rounded: {rounded.lg}`, padding `{spacing.xxl}`.
- Cobalt-violet inversion of `{component.plan-card}` — used on the recommended tier.
**`product-mockup`** — full-bleed product asset
- Background `{colors.canvas-dark}`, the asset itself fills the band, `rounded: {rounded.xl}` on the device chrome.
- Phone, card, and terminal mockups — no caption overlay, no surrounding chrome.
**`download-tile`** — app store download tile
- Background `{colors.surface-soft}`, text `{colors.ink}`, type `{typography.body-sm}`, `rounded: {rounded.md}`, padding `12px 20px`, height 56px.
- App Store + Google Play download buttons, side-by-side.
Inputs & Forms
**`text-input`** — default input
- Background `{colors.canvas-light}`, text `{colors.ink}`, type `{typography.body-md}`, 1px solid `{colors.hairline-light}`, `rounded: {rounded.md}`, padding `14px 16px`, height 56px.
- Generous height for fintech accessibility — comfortably exceeds WCAG AAA touch target.
Navigation
**`nav-bar`** — top nav (desktop)
- Background `{colors.canvas-dark}`, text `{colors.on-dark}`, type `{typography.button-md}`, height 64px.
- Left: wordmark logo. Centre: top-level nav ("Personal", "Business", "Company"). Right: language switcher + "Log in" + `{component.button-primary}`.
**`nav-bar`** (mobile)
- Same height 64px, collapses centre nav into a hamburger icon. Logo stays left, sign-in CTA stays right.
**`sub-nav-pill`** — sub-nav chip
- Pill chips set in a horizontal row inside dark sections (e.g. "Personal", "Business", "Premium"), `{component.sub-nav-pill}` styling.
Signature Components
**`badge-tag`** — neutral tag
- Background `{colors.surface-soft}`, text `{colors.ink}`, type `{typography.caption}`, `rounded: {rounded.full}`, padding `4px 12px`.
- Inline tags inside feature cards.
**`badge-feature`** — feature highlight badge
- Background `{colors.primary}`, text `{colors.on-primary}`, type `{typography.caption}`, `rounded: {rounded.full}`, padding `4px 12px`.
- "New", "Most popular" badges anchored on plan cards.
**`footer`** — global footer
- Background `{colors.canvas-dark}`, text `{colors.on-dark-mute}`, type `{typography.body-sm}`, `rounded: {rounded.none}`, padding `80px 24px`.
- Multi-column quick-links grid above a copyright + regulatory disclosure block separated by `{colors.divider-soft}`.
Do's and Don'ts
Do
- Switch full bands between `{colors.canvas-dark}` (storytelling) and `{colors.canvas-light}` (catalogue). The two-mode rhythm is core.
- Use `{component.button-primary}` (white pill on dark) as the primary CTA on every dark hero band. It's the brand's loudest action.
- Reserve `{colors.primary}` for the featured plan card and the brand wordmark — the cobalt should feel like a deliberate stamp, not a colour theme.
- Set hero headlines in **Aeonik Pro 500** at 80–136px with `lineHeight: 1.0` and large negative letter-spacing.
- Use **Inter** for body, button labels, captions — never substitute Aeonik Pro for body type.
- Apply `{rounded.full}` to every button and pill; `{rounded.lg}` (20px) to feature and plan cards; `{rounded.md}` (12px) to inputs.
- Show product mockups full-bleed inside dark sections — the asset IS the section.
- Use the wide accent palette (`{colors.accent-teal}`, `{colors.accent-pink}`, `{colors.accent-light-green}`, etc.) inside product illustrations and iconography only.
Don't
- Don't use accent colours (`{colors.accent-teal}`, `{colors.accent-pink}`, etc.) as button surfaces. They live inside illustrations only.
- Don't use a near-black canvas. The brand is `#000000`, not `#0a0a0a`.
- Don't pair white text with cobalt violet inside body content — `{colors.primary}` is for the featured plan card surface, not large prose.
- Don't add drop shadows on cards. Elevation is canvas + surface-luminance shifts.
- Don't introduce a secondary brand colour. Cobalt violet is the only brand stamp.
- Don't loosen Aeonik Pro `lineHeight` past 1.0 on display sizes. Tight stacking is structural.
- Don't bump body Inter to weight 500. Use 400 (default) or 600 (emphatic) — never the in-between.
- Don't pair `{colors.canvas-dark}` with another dark surface beyond `{colors.surface-elevated}`. The surface ladder has only two dark steps.
Responsive Behavior
Breakpoints
| Name | Width | Key Changes |
|---|---|---|
| Desktop XL | ≥ 1440px | 4-up plan grid, full-bleed product mockup bands, max content 1200. |
| Desktop | 1280–1439px | Container shrinks; xl side padding. |
| Tablet Large | 1024–1279px | Plan grid 4-up; feature grid 3-up. |
| Tablet | 768–1023px | Plan grid 2-up; feature grid 2-up. |
| Mobile Large | 426–767px | Plan grid 1-up; feature grid 1-up; nav collapses to hamburger; hero `display-xxl` clamps to 64px. |
| Mobile | ≤ 425px | All grids 1-up; hero clamps to 48px; section padding `{spacing.section}` collapses to 64px. |
Touch Targets
- All buttons ship at minimum 48px tall — comfortably exceeds WCAG AAA (44px). Default `{component.button-primary}` is 48px.
- `{component.text-input}` is 56px tall — fintech-grade accessibility.
- `{component.button-pill-sm}` (36px) is bumped to 44px on mobile via padding adjustment.
Collapsing Strategy
- Top-level nav collapses to hamburger at < 1024px; the wordmark and `{component.button-primary}` stay anchored.
- Hero `{typography.display-xxl}` clamps: 136px → 80px → 64px → 48px across the breakpoint ladder.
- Plan grid steps from 4-up to 2-up at < 1024px to 1-up at < 768px.
- Product mockup bands maintain full-bleed at every breakpoint; the asset crops inward rather than letterboxing.
- Sub-nav pills convert from a wrap row to a horizontal scroll-rail at < 768px.
Image Behavior
- Phone and card mockups are served at 1.5× and 2× DPR; below 768px the system swaps to a smaller hero crop.
- Product photography retains its own atmospheric lighting at every breakpoint — no responsive variant assets.
Iteration Guide
1. Focus on ONE component at a time. Most surfaces share the `{colors.canvas-dark}` / `{colors.canvas-light}` pair with `{rounded.full}` for buttons and `{rounded.lg}` for cards.
2. Reference component names and tokens directly (`{colors.primary}`, `{component.plan-card-featured}`, `{rounded.lg}`) — do not paraphrase.
3. Run `npx @google/design.md lint DESIGN.md` after edits; orphaned-tokens warnings will catch unused entries.
4. Add new variants as separate entries (`-pressed`, `-featured`, `-disabled`) — do not bury them in prose.
5. Default body type to `{typography.body-md}` (Inter 400 with positive tracking); reach for `{typography.body-md-bold}` only on emphasis.
6. Keep `{colors.primary}` scarce — if more than one cobalt-violet element appears per viewport, ask whether one should drop to `{component.plan-card}` (`{colors.surface-elevated}`) instead.
Known Gaps
- Pressed/active visual states are documented for `button-primary-pressed` only; other components rely on focus-ring (browser default) for interactive feedback.
- Logged-in app surfaces (transactions, transfers, account settings) are out of scope — only the public marketing canvas is documented.
- The wide accent palette (`{colors.accent-teal}` through `{colors.accent-brown}`) is captured from the extracted token set, but exact usage inside product illustrations varies per market and product line; document per-illustration rather than as system buttons.
- Mobile-app screenshot art direction (phone bezels, status bars) is product-photography territory and not standardised as design tokens.
개요
Revolut의 마케팅 캔버스는 고대비 2가지 모드 시스템으로 작동합니다.
**검은색에 가까운 스토리텔링 캔버스** (`{colors.canvas-dark}` — `#000000`)
히어로 밴드, 제품 모형, 기획 섹션이 번갈아 가며 진행됩니다.
**흰색 카탈로그 밴드**(`{colors.canvas-light}` — `#ffffff`)를 사용하면
비교표, FAQ 행을 호스트하고 타일을 다운로드합니다. 두 가지 모드 전환
소프트 전환보다는 풀 블리드 밴드에서; 섹션이 각각에 대해 슬램
다른 브랜드는 잡지에 널리 퍼져 있는 리듬을 만들어냅니다.
디스플레이 타이포그래피는 **Aeonik Pro at Weight 500**이며,
20px ~ 136px. 주력 영웅("Banking & Beyond", "7천만 명 이상의 대열에 합류하세요")
Revolut 사용")은 `lineHeight: 1.0` 및 엄격한 음수로 80~136px에 위치합니다.
문자 간격. 체형은 체중 400의 **Inter**입니다 — 오픈 소스,
말도 안되는 소리, UI 라벨의 포지티브 추적(`0.24px`)과 쌍을 이룹니다.
약간 더 기계적 정밀도가 향상되었습니다.
브랜드 액센트는 포화 코발트인 `{colors.primary}`(`#494fdf`)입니다.
보라색 — 그러나 마케팅 표면에는 거의 나타나지 않습니다. 실제 기본
영웅의 CTA는 **검은색 바탕에 흰색 알약**("구독 선택")입니다.
코발트 바이올렛은 주요 계획 카드, 보조 CTA용으로 예약되어 있습니다.
흰색 섹션, 브랜드 문양 자체. 깊은 깊이의 넓은 보조 팔레트
청록색, 연한 파란색, 진한 분홍색, 연한 녹색, 경고 주황색 및 노란색이 나타납니다.
내부 제품 모형 및 특집 일러스트레이션은 버튼 표면으로 사용되지 않습니다.
**주요 특징:**
- 2가지 모드 캔버스 시스템 - 스토리텔링을 위한 `{colors.canvas-dark}`(진짜 검정), 탐색을 위한 `{colors.canvas-light}`(흰색) - 풀 블리드 밴드로 전환됩니다.
- 디스플레이 타이포그래피는 크기 20~136px의 **Aeonik Pro 500**이며, 디스플레이 크기에서는 'lineHeight: 1.0'이 빡빡하고 음수 문자 간격이 큽니다.
- 실제 기본 CTA는 `{comComponent.button-primary}`입니다. **검은색 텍스트가 있는 흰색 알약**은 어두운 캔버스에 가장 밝은 픽셀로 표시됩니다. 코발트-보라색 `{colors.primary}`는 주요 계획 카드 및 보조 CTA용으로 예약되어 있습니다.
- 청록색, 연한 파란색, 진한 분홍색, 연한 녹색, 경고 주황색, 노란색, 갈색, 위험 빨간색 등 8가지 강렬한 강조 색상이 제품 모형 및 일러스트레이션 내부에만 적용되며 버튼 표면에는 적용되지 않습니다.
- 모든 버튼은 알약 모양입니다(`{rounded.full}`). 콘텐츠 카드는 `{rounded.lg}`(20px)를 사용합니다. 입력 및 소형 칩은 `{rounded.md}`(12px)를 사용합니다.
- 사진은 제품 중심입니다(휴대폰 모형, 카드 모형, 단말기 모형). 캡션 오버레이 없이 어두운 부분 내부에 풀 블리드가 표시됩니다.
색상
브랜드 및 액센트
- **코발트 바이올렛** (`{colors.primary}` — `#494fdf`): 브랜드 액센트. 추천 계획 카드(`{comComponent.plan-card-featured}`), 브랜드 워드마크 아이콘 및 흰색 캔버스 영역의 보조 CTA용으로 예약되어 있습니다.
- **코발트 브라이트**(`{colors.primary-bright}` — `#4f55f1`): 인라인 링크 색상 및 강조 사진 헤더에 사용되는 한 단계 높은 밝은 변형입니다.
- **코발트 딥** (`{colors.primary-deep}` — `#3a40c4`): 코발트 요소의 활성/압착 상태.
- **On-Primary** (`{colors.on-primary}` — `#ffffff`): `{colors.primary}` 표면 위에 라벨 색상을 표시합니다.
표면
- **캔버스 라이트**(`{colors.canvas-light}` — `#ffffff`): FAQ, 다운로드 타일, 비교 테이블을 위한 화이트 카탈로그 모드입니다.
- **캔버스 다크**(`{colors.canvas-dark}` — `#000000`): 스토리텔링 캔버스 — 검은색에 가깝지 않고 진정한 검은색입니다.
- **소프트 표면**(`{colors.surface-soft}` — `#f4f4f4`): 다운로드 타일, 소프트 버튼 및 흰색 밴드 내부에 삽입된 카드 그룹에 사용되는 은은한 황백색입니다.
- **표면 카드**(`{colors.surface-card}` — `#ffffff`): 흰색 캔버스 영역의 기능 카드에 사용되는 순수한 흰색 카드 표면입니다.
- **표면 깊이**(`{colors.surface-deep}` — `#0a0a0a`): 검정색 캔버스 영역 내부에 삽입된 카드를 위한 한 단계 향상된 어두운 표면입니다.
- **Surface Elevated** (`{colors.surface-elevated}` — `#16181a`): 계획 섹션 카드 배경 — 약간 빛나고 검은 캔버스에서 계획 카드를 들어 올립니다.
- **헤어라인 라이트** (`{colors.hairline-light}` — `#e2e2e7`): 흰색 밴드 내부에 1px 구분선이 있습니다.
- **Hairline Dark** (`{colors.hairline-dark}` — `rgba(255,255,255,0.12)`): 어두운 영역의 해당 저대비 구분선입니다.
- **Hairline Strong** (`{colors.hairline-strong}` — `#191c1f`): 구조적 최대 강도 구분선 및 라이트 카드의 윤곽선.
텍스트
- **잉크** (`{colors.ink}` — `#191c1f`): 기본 텍스트 색상. 순수한 검정색보다 눈에 띄게 따뜻하며 신체 가독성을 위해 흰색 캔버스와 짝을 이룹니다.
- **본문**(`{colors.body}` — `#1f2226`): `{colors.ink}`가 약간 너무 선명하게 느껴지는 긴 형식의 본문입니다.
- **차콜**(`{colors.charcoal}` — `#3a3d40`): 캡션, 보조 탐색.
- **음소거** (`{colors.mute}` — `#505a63`): 지원 텍스트.
- **Ash** (`{colors.ash}` — `#5c5e60`): 3차 텍스트, 바닥글 사본.
- **Stone** (`{colors.stone}` — `#8d969e`): 메타데이터, 미묘한 캡션.
- **희미함** (`{colors.faint}` — `#c9c9cd`): 전경 비활성화, 가는선 교체