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Together AI

An inspired interpretation of Together AI's design language — an AI infrastructure platform whose surface alternates between near-black hero bands (with a three-color orange-magenta-periwinkle gradient as the single piece of brand chrome) and bright white research / pricing / docs bands, knit together by a custom display sans and an uppercase mono eyebrow face.

Homepage Example

Welcome to Together AI

A modern, elegant design system built for the digital age. Clean lines, thoughtful spacing, and purposeful color choices define every interaction.

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Pixel Perfect

Every element is carefully crafted to ensure consistency across all platforms and devices.

Design Tokens

A comprehensive token system that makes scaling and maintaining your design effortless.

Built for Teams

Collaborate seamlessly with designers and developers using a shared design language.

Color Palette (13)

primary#000000
on-primary#ffffff
ink#000000
body#959494
hairline#959494
canvas#ffffff
canvas-dark#010120
surface-dark-soft#313641
on-dark#ffffff
accent-orange#fc4c02
accent-magenta#ef2cc1
accent-periwinkle#bdbbff
accent-mint#c8f6f9

Typography (14)

Together AI
display-xxl64px · weight 500
Together AI
display-xl40px · weight 500
Together AI
display-lg28px · weight 500
Together AI
display-md22px · weight 500
Together AI
body-lg18px · weight 400
Together AI
body-lg-strong18px · weight 500
Together AI
body-md16px · weight 400
Together AI
body-md-strong16px · weight 500
Together AI
caption14px · weight 400
Together AI
caption-strong14px · weight 500
Together AI
mono-caps-button16px · weight 500
Together AI
mono-caps-eyebrow11px · weight 500
Together AI
mono-caps-label11px · weight 500
Together AI
mono-caption10px · weight 400

Components (35)

nav-bar
nav-bar
nav-link
nav-link
button-primary
button-primary
button-secondary-mint
button-secondary-mint
button-secondary-white
button-secondary-white
button-ghost-on-dark
button-ghost-on-dark
button-outline
button-outline
button-icon-circular
button-icon-circular
text-input
text-input
badge-neutral
badge-neutral
badge-subtle-on-dark
badge-subtle-on-dark
hero-band-dark
hero-band-dark
research-band-dark
research-band-dark
feature-tab-pill
feature-tab-pill
pricing-sub-tab
pricing-sub-tab
stats-card-tinted
stats-card-tinted
research-card
research-card
testimonial-card
testimonial-card
article-card
article-card
code-editor-mockup
code-editor-mockup
data-table-row
data-table-row
data-table-header
data-table-header
toggle-pill-group
toggle-pill-group
footer
footer
footer-wordmark-banner
footer-wordmark-banner
ex-pricing-tier
ex-pricing-tier
ex-pricing-tier-featured
ex-pricing-tier-featured
ex-product-selector
ex-product-selector
ex-cart-drawer
ex-cart-drawer
ex-app-shell-row
ex-app-shell-row
ex-data-table-cell
ex-data-table-cell
ex-auth-form-card
ex-auth-form-card
ex-modal-card
ex-modal-card
ex-empty-state-card
ex-empty-state-card
ex-toast
ex-toast

Border Radius

none (0px)
xs (3.25px)
sm (4px)
md (8px)
full (9999px)

Design Philosophy

Overview

Together AI is an AI cloud-infrastructure platform — model inference, GPU clusters, fine-tuning, all the plumbing that makes "the AI native cloud" deliverable to a developer team — and the brand's web surface signals exactly that posture: a near-black hero on top, a long ribbon of white technical content in the middle, and a single recurring piece of brand chrome — a three-color orange-magenta-periwinkle gradient ribbon — that does the entire job of "we are not just another grey enterprise SaaS." There is no other illustration system. The gradient is the brand.

Type is the second decisive voice. Two faces carry every page: a custom geometric display sans (extracted as `The Future`) for headlines and body, set at weight 500 with tight, slightly-negative letter-spacing so 64-pixel hero type feels poured rather than typed; and an uppercase monospace eyebrow (`PP Neue Montreal Mono`) that labels every section, every button, and every cell header. Headlines are sentence-case; everything technical is uppercase mono. That contrast is the brand's tonal joke — the platform is serious enough to use a monospace label, modern enough to not put the headline in it.

Surfaces alternate aggressively: a `{colors.canvas-dark}` (`#010120`) band for hero / research / "Grounded in cutting-edge research" — followed by `{colors.canvas}` (white) for product, pricing, and testimonials, with `{colors.hairline}` reserved for table-header rows and toggle backgrounds. Pastel `{colors.accent-mint}` tinted stat tiles break up the white middle. Cards are universally lightly rounded (`{rounded.sm}` 4 px) with hairline borders — never floating with shadows.

**Key Characteristics:**

Colors

Brand & Accent

Surface

Text

Semantic

The brand does not maintain a separate error / success palette in its public surface; validation cues use the primary black or the brand gradient depending on context. No explicit error red, success green, or warning yellow is documented here — adopting framework defaults is appropriate.

Brand Gradient

The brand's signature decoration is a three-stop gradient drawn from `{colors.accent-orange}` → `{colors.accent-magenta}` → `{colors.accent-periwinkle}`, applied as the only piece of decorative chrome (the hero ribbon graphic). Treat the gradient as one unified object — do not crop it down to a single colour, do not reorder the stops, and do not add a fourth stop. Used at large scale; never miniaturised to icon size.

Typography

Font Family

Two families carry the entire system:

1. **A custom geometric display sans** (extracted as `The Future`) for every headline, lead paragraph, body, button label that is not uppercase, and inline link. Weights 400 and 500 are the working pair; the face never appears in bold (700) or heavier. Tight negative letter-spacing (`-1.92 px` at 64 px display, `-0.16 px` at 16 px body) gives the face its slightly-condensed, poured-on-the-page feel.

2. **An uppercase mono caption face** (extracted as `PP Neue Montreal Mono`) for every eyebrow, button label, table-header cell, and pricing-table tab. Weight 500 at 11–16 px; always uppercase; positive letter-spacing (`0.05 – 0.55 px`). The mono carries the brand's technical voice — every label that says "PRICING", "INFERENCE", "MODEL", "GPU", "GA-DEC '25" is set in this face.

Hierarchy

| Token | Size | Weight | Line Height | Letter Spacing | Use |

|---|---|---|---|---|---|

| `{typography.display-xxl}` | 64px | 500 | 70.4px | -1.92px | Hero headline ("Build what's next on the AI Native Cloud"). |

| `{typography.display-xl}` | 40px | 500 | 48px | -0.8px | Section headlines ("The Together AI Platform", "Start building on Together AI"). |

| `{typography.display-lg}` | 28px | 500 | 32.2px | -0.42px | Sub-section headlines and stat-tile big numbers. |

| `{typography.display-md}` | 22px | 500 | 25.3px | -0.22px | Card titles, research-card headings. |

| `{typography.body-lg}` | 18px | 400 | 23.4px | -0.18px | Lead paragraphs under section headlines. |

| `{typography.body-lg-strong}` | 18px | 500 | 23.4px | -0.18px | Emphasis runs inside lead paragraphs. |

| `{typography.body-md}` | 16px | 400 | 20.8px | -0.16px | Default body paragraph. |

| `{typography.body-md-strong}` | 16px | 500 | 20.8px | -0.16px | Bolded inline body. |

| `{typography.caption}` | 14px | 400 | 19.6px | 0 | Fine print, footer secondary text. |

| `{typography.caption-strong}` | 14px | 500 | 19.6px | 0 | Bolded captions. |

| `{typography.mono-caps-button}` | 16px | 500 | 16px | 0.08px | Primary button labels — uppercase, mono. |

| `{typography.mono-caps-eyebrow}` | 11px | 500 | 11px | 0.55px | Section eyebrows, table-header cell labels. |

| `{typography.mono-caps-label}` | 11px | 500 | 15.4px | 0.055px | Inline tag labels inside text contexts. |

| `{typography.mono-caption}` | 10px | 400 | 14px | 0.05px | Mono fine print (inside code editor mockup). |

Principles

Note on Font Substitutes

The two primary faces are proprietary. Open-source substitutes:

Layout

Spacing System

Grid & Container

Whitespace Philosophy

Surface contrast does most of the separation. A dark band ends → 80 px of breathing room → next light band begins. Inside a band, headline and lead paragraph hug close (`{spacing.lg}` 16 px between them), then a wider gap before the supporting visual or CTA cluster. Inside pricing data tables, the brand keeps rows tight (`{spacing.md}` 12 px vertical) — the table reads more like a sheet than a marketing component.

Responsive Strategy

#### Breakpoints

| Name | Width | Key Changes |

|---|---|---|

| Mobile | < 479px | Hero stacks; nav collapses to hamburger; all multi-col grids drop to 1-up. |

| Mobile-Large | 479–767px | Same as Mobile; some tables enable horizontal scroll. |

| Tablet | 768–991px | Article grid moves to 2-up; testimonial grid stays 3-up only if container > 900 px, otherwise 1-up. |

| Desktop | 992–1279px | Full 3-up research grid, 2-up article grid, hero 50/50 split. |

| Desktop-Large | ≥ 1280px | Container caps at 1280 px; bands stay edge-to-edge in colour while content centres. |

#### Touch Targets

The mono-cap button label is set at 16 px; combined with `{spacing.xs}` 4 px top / bottom and a 24 px horizontal padding, the primary pill renders at roughly 32 px tall. On mobile viewports, button height is inflated to ≥ 44 px through extra vertical padding inside the touch row — meeting WCAG AAA. The circular icon button (`button-icon-circular`) renders at 44 × 44 px minimum at all viewports.

#### Collapsing Strategy

#### Image Behavior

Elevation & Depth

| Level | Treatment | Use |

|---|---|---|

| Level 0 — Flat | No shadow, no border. | Most cards on light surfaces lean on hairline borders, not shadow. |

| Level 1 — Hairline | 1 px solid `{colors.hairline}` on `{colors.canvas}` cards. | Testimonial cards, article cards, data-table rows. |

| Level 2 — Hairline on Dark | 1 px solid `{colors.surface-dark-soft}` on `{colors.canvas-dark}` cards. | Research-band cards, on-dark badges. |

| Level 3 — Soft Drop | `rgba(1, 1, 32, 0.1) 0px 4px 10px 0px` — a barely-perceptible shadow tinted with the brand's dark-navy. | Floating elements (the chat-launcher orb, sticky-bottom nav row when one appears). |

Decorative Depth

Shapes

Border Radius Scale

| Token | Value | Use |

|---|---|---|

| `{rounded.none}` | 0px | Hero / research full-bleed bands; the footer wordmark banner. |

| `{rounded.xs}` | 3.25px | The pricing page's slightly tighter sub-tab and outline button. |

| `{rounded.sm}` | 4px | The brand's canonical radius — buttons, badges, cards, data-table rows, stat tiles. |

| `{rounded.md}` | 8px | Feature-tab pills inside the "Full-stack cloud" section, larger pricing-tab containers. |

| `{rounded.full}` | 9999px | The floating chat-launcher orb (`button-icon-circular`). The only fully-pill shape in the system. |

Photography Geometry

Components

Buttons

**`button-primary`** — the black pill that carries every primary CTA.

**`button-secondary-mint`** — the hero secondary CTA pill.

**`button-secondary-white`** — the white pill paired with `button-secondary-mint` inside the hero.

**`button-ghost-on-dark`** — the translucent button used on dark hero / research surfaces.

**`button-outline`** — the white-on-white outline button used inside pricing pages and feature toggles.

**`button-icon-circular`** — the floating chat-launcher orb in the bottom-right of every page.

Cards & Containers

**`research-card`** — the 4-up grid card on the dark "Grounded in cutting-edge research" band.

**`testimonial-card`** — the 3-up "AI natives build on Together AI" card.

**`article-card`** — the 2-up "What's new at Together AI" article card.

**`code-editor-mockup`** — the dark code-preview surface inside the product band.

**`stats-card-tinted`** — the pastel-tinted stat tile (mint, peach, periwinkle) on the white middle band.

Inputs & Forms

**`text-input`** — the form input on the startup-accelerator application form.

Navigation

**`nav-bar`** — the sticky top nav.

**`nav-link`** — the centred link row inside `nav-bar`.

**`footer`** — the bottom 4-column nav.

Signature Components

**`hero-band-dark`** — the dark navy hero that opens every product / marketing page.

**`research-band-dark`** — the dark navy band that hosts the "Grounded in cutting-edge research" 4-up card grid.

**`feature-tab-pill`** — the tab pill row inside the "Full-stack cloud" section.

**`pricing-sub-tab`** — the secondary tab row inside the pricing-page model table (TEXT / VISION / IMAGE / AUDIO / VIDEO).

**`data-table-row`** — the model row inside the pricing serverless-inference table.

**`data-table-header`** — the table header row.

**`toggle-pill-group`** — the "Standard Pricing / Wholesale Pricing" segmented control above the fine-tuning table.

**`badge-neutral`** — the inline tag pill on light surfaces.

**`badge-subtle-on-dark`** — the inline tag pill on dark hero / research surfaces.

**`footer-wordmark-banner`** — the massive `together.ai` wordmark at the bottom of every page.

Examples (illustrative)

> Auto-derived kit-mirror demonstration surfaces (`scripts/derive-examples-block.mjs`). Each `ex-*` entry references brand-native primitives so downstream consumers (`/preview-design`, `/generate-kit`) re-skin the same 10 surfaces consistently. `TO_FILL` markers indicate missing primitives — resolve in the LLM judgment pass.

**`ex-pricing-tier`** — Default Pricing tier card. Re-uses feature-card chrome with brand canvas-soft surface.

**`ex-pricing-tier-featured`** — Featured/highlighted tier — polarity-flipped surface (dark fill + light text in light mode, light fill + dark text in dark mode).

**`ex-product-selector`** — What's Included summary card — re-purposed for SaaS / B2B verticals (NOT a literal product gallery).

**`ex-cart-drawer`** — Subscription summary — re-purposed for SaaS / B2B (line items per add-on, not literal cart).

**`ex-app-shell-row`** — Sidebar nav row inside the App Shell example. Active state uses brand primary as the indicator.

**`ex-data-table-cell`** — Default data-table th + td chrome. Header uses mono-caps eyebrow typography; body uses body-sm.

**`ex-auth-form-card`** — Sign-in / sign-up card. Re-uses feature-card chrome with text-input primitives inside.

**`ex-modal-card`** — Modal dialog surface — same chrome as feature-card with elevated shadow.

**`ex-empty-state-card`** — Empty-state illustration frame.

**`ex-toast`** — Toast notification surface — feature-card shape + medium shadow.

Do's and Don'ts

Do

Don't